Speaking Engagements & Private Workshops - Get Dean Bubley to present or chair your event
Need an experienced, provocative & influential telecoms keynote speaker, moderator/chair or workshop facilitator?
To see recent presentations, and discuss Dean Bubley's appearance at a specific event, click here
Monday, November 06, 2006
Vodafone's handset OS strategy
The Windows Mobile deal is part of a Voda's three-platform appoach to future devices, also embracing Symbian/S60 and - interestingly and up-till-now hardly mentioned - Linux. This makes Vodafone look similar to NTT DoCoMo's approach to handsets, which is based on its own flavour of Symbian OS, plus Linux and recently also Windows Mobile.
The PR has an interesting paragraph:
"Over the next five years, Vodafone expects to focus on supporting three standard terminal platforms across its portfolio of mobile phones: Microsoft Windows Mobile, Symbian/S60 and Linux. The first device to use the software produced under the agreement is planned to be with Samsung and is expected to launch in the first half of 2007."
The first thing to note is the realistic 5-year view, which clearly shows awareness of the need for Moore's Law to catch up & bring up low-end devices towards the level needed to host a proper OS. The second thing is the qualifiers "expect" and "focus"... ie a get-out clause which enables Voda to add additional platforms as well if things change. The third thing is "which Linux"? (or is it actually several variants....)
And the fourth thing is to try & map how any of this fits to the major device vendors, and how this could fit around their own software roadmaps.
Nokia - OK, no surprises with S60 for high-end devices, but what happens to S40, its massmarket platform? Does it (a) disappear as S60 and Symbian moves downmarket? or (b) maybe it turns into a layer on top of a Linux OS like the 770 Internet tablet? or it it (c) Nokia ignores this & persuades Voda it needs special dispensation as it's market leader?
Moto - over a 5-year period, most of its high/mid devices should migrate to its inhouse Linux platform. May still have some low-end embedded ones, though, and if it continues to create "must have" phones like the RAZR, then again Voda might need to be flexible. Plus there's probably going to be a few MS-powered phones for enterprise, especially since the Symbol acquisition.
Samsung - seems to still be promiscuous, supporting Linux, Symbian and Microsoft. Still lots of inhouse embedded OS use, though....
SonyEricsson. Hmm, this is a tricky one given how popular some of its recent phones have been. It's going to be narked at having to change its embedded (and very good) featurephone platform, and also possibly ditch its UIQ smartphone platform. I wonder if S-E is also going to have a good reason to be on Voda's "exception" list.... although maybe it's got a Linux card up its sleeve....
HTC - no problem, clearly.
LG - again, like Samsung, pretty promiscous with OS's so should be able to fit into Voda's vision
RIM.... oh dear.
The other interesting question is what sits on the top of all these OS's. Will it be a proprietary Vodafone IMS+other stuff client? Will it be a third-party layer like Flash? Or will it vary between targeted customer segments?
And lastly.... I wonder if all this means Java's days are numbered?
Thursday, November 02, 2006
Operators, 3rd party managed networks and indoor coverage
A press release on a Nokia deal in Australia caught my eye this morning:
"Nokia will be responsible for managing Vodafone Australia's ongoing network operations covering HSDPA, 3G, GSM and core networks infrastructure including the detailed design, engineering, optimization operations as well as network management, monitoring, fieldwork and maintenance services for the networks"
Now, it's nothing to do with this specific deal or Nokia in particular, but it got me thinking. Where an operator outsources much of its radio and access network expertise, what happens in the future if its needs around indoor coverage, backhaul and so on, change radically? I've written before about the apparent disconnect between many carriers' radio engineering groups and their service/marketing functions.
Networks are not often designed & dimensioned with an eye towards new generations of devices, applications, use cases and so on. The fact that indoor-centric/high-bandwidth social-networking Web2.0 services (YouTube, maybe) may migrate to handsets is unlikely to be directly linked to decisions about antenna placement. Cell optimisation is a essentially a black art, involving much tuning & tweaking by specialists.
So... what happens when these specialists don't even work for the same company? And are governed by a rigid contract set up years previously? Does the "disconnect" get even worse?
"Oh, hi... we work for operator X's video application team. You guys manage our radio network, right?"
"Yeah, well, we've been getting some complaints from customers that our whizzy new OurTube service seems to really slow down, especially when they're using it at school & in apartment blocks downtown. It's disastrous, because we've got this TV tie-in thing where we should be getting a million users doing it simultaneously for a competition".
"Which specific buildings? Haven't got a clue I'm afraid. When can you fix it by?"
"Your managed services contract? How long? Then whose problem is it??!"
Wednesday, November 01, 2006
Hotel WiFi charges - momentum building....
An open suggestion to Internet travel booking websites - add "free Internet access" as another check-box criterion along with "concierge" and "gym" and "swimming pool". Let customers filter out the offenders; maybe that will encourage the laggards to stop charging $10, 20, even $30 per day for WiFi.
I'd also encourage other readers to act on the principle of refusing to speak at events unless the organisers supply delegate WiFi (and, by extension, therefore kick the hotel/venue owners into shape on our behalf). I am now doing this, and if like me you find yourself inundated with requests to speak/chair, it's a nice simple filter to use to prioritise.
Monday, October 30, 2006
GSMA verging on hypocrisy... methinks they do protest too much
Quoth GSM Europe Chair chair Kaisu Karvala “This review should be about enabling European businesses to develop in an open and competitive environment which facilitates efficient businesses delivering innovative products at fair prices.”
Ah, so in other words, you're happy that oh-so-"innovative" products like basic GPRS/UMTS data roaming are at "fair prices" then? And that there should be no "premium" for terminating calls to a mobile, versus a fixed network, as you're so keen on promoting the notion of substitution and replacement? And you're disappointed that the European Commission is adding regulation in areas like wholesale SMS? Really?
Well, I'm sorry, but that's what you get for your members pursuing an ignorance-based pricing policy in so many areas, and resentment-based pricing in others. (See my earlier post here for the new way of classifying telecom tariffs)
But hang on, what's this at the bottom of the release?
"In general the Commission’s overall aim to increase flexibility and efficiency of spectrum is welcome. However, the demonstrable merits of harmonisation and prevention of interference under the current regime should be maintained. This means a cautious and evolutionary approach and a suitable transition period"
Ah, I see. So regulation's a bad thing, unless its removal is unfortunately threatening to let in those unpleasant WiMAX chaps to "your" promised 2.5GHz spectrum? Or release slices of spare GSM spectrum for new applications like low-power indoor coverage? But you'd still like the possible "flexibility" to refarm 900MHz for UMTS, perhaps?
And so if it was "demonstrable" to economically prove that value would be added by spectrum neutrality, with appropriate measures to prevent interfence, you'd also be happy, I take it?
I'm just looking forward to the post-consolidation fights where the "fixed" side of a newly-integrated operator wants 2.5GHz WiMAX, and the mobile side wants 2.5GHz UMTS.
Problems with Disruptive Analysis email last Friday evening
Friday, October 27, 2006
PBX extension-to-cellular exploiting smartphones
Avaya's been talking up its mobile extension product for some time, which is available now on Symbian handsets, with a Windows version looking likely as well. And I noticed that Cisco acquired Orative yesterday for $31m, which has solutions for Symbian, BlackBerry and interestingly also Qualcomm's BREW. Furthermore, a briefing with BroadSoft (more focused on operator-hosted Centrex) highlighted its own client as well, and I just noticed from OnRelay's website that they did a deal with Siemens in the summer too.
The only downside with some of these solutions is that it may generate an extra call leg between handset & PBX - but given the increasing desperation of operators to win corporate business, that incremental cost is falling rapidly.
Add in the private cellular model emerging in the UK from players like PMN, and you get a picture of two converging world - albeit slowly - as PBXs and cellphones start to work together a bit more collaboratively.
Thursday, October 26, 2006
Removal of prior post on BT Fusion
Conversely, sometimes you encounter "hidden data" that is surprisingly positive, and leads you to be complimentary about something. Obviously, it's important to be aware of the unwritten rules about off-the-cuff private comments, and respect NDAs, but after a few years you develop a good radar for what can be considered "public domain".
In my experience it is unusual, therefore, to hear essentially the same data point, from two separate people, presenting at two separate public forums, and then use it as the basis for a positive conclusion.... and then to be phoned late in the evening by a very nice, but rather stressed, analyst relations lady requesting a retraction. Such is the case with my post from yesterday about BT Fusion and what I'd heard about recent growth in subscriber numbers.
So, given how strange it is to be asked to remove a "nice" comment, on the grounds that it is factually incorrect, in this case I have done so. I understand that neither commentator may have been privy to accurate details, and that there may have been some form of miscommunication somewhere along the line.
I guess we'll find out the actual data at its next results announcement. Apologies to anyone I've inconvenienced (I know the blog post was picked up by another telecom news site).
Wednesday, October 25, 2006
T-Mobile US UMA. A trial. After a trial. Maybe a graceful exit?
Shame they also announced a trial back in January. "Motorola, Nokia, and Samsung devices currently in user trials" on Slide 11 here . Maybe they lost the first trial's results?
... or maybe it's a way to get something to show from their time, money & effort, before they quietly shelve it? According to the NY Times the firm "declined to say how long the trial in the Seattle area would continue, or on T-Mobile’s plans to introduce the service elsewhere"
And I love the spokeperson's comment that "a regular wireless router could be used, but added that “We don’t recommend that.”" . No, I bet you don't, as the inevitable support calls will drain even more cash. Maybe you should have used Bluetooth instead?
MSF GMI interoperability test for IMS and NGNs
I'd been taken up there principally to look at the MSF's Global Interoperability test for NGNs, which is currently taking place. This is a major 2-week test hooking together 5 operators' new IMS/NGN networks (BT, Vodafone, Verizon, KT and NTT) with various vendors' kit to check a lot of the basic protocol stuff actually works, when different networks are bolted together. Basically it's IMS/NGN standards + a whole bunch of specific implementation details nailed down.
Basically - the main standards for IMS & other stuff can be a little "woolly" about specific details - different options, some things left up to specific vendor or operator interpretation and so on. MSF (The MultiService Forum) attempts to actually tighten some of this up - I'll write about them another time if I get a chance, but the bottom line is that in my view this is "necessary but not sufficient" to get IMS working in anger. While it certainly makes sure that I can place an IMS call from a device on BT's network to one on Voda's or NTT's, to some extent that's "table stakes" and just proves the basics work. I was a bit more impressed that they'd also managed to bridge a call between an IMS device and an Internet-resident SIP end-point, via the testing labs at the University of New Hampshire in the US.
However, what's not currently included in the MSF's remit is:
(a) any really conclusive attempts to bridge between IMS/NGN and Internet worlds, for example by inviting Google or Microsoft to take part in the tests, probably not with a real-world "MSF Spec" network, but with one which is a good real-world example of a large-scale, multi-application IP/Internet environment
(b) interoperability between operator NGN and enterprise IP network domains
(c) anything that relates to the access or device mechanisms, and how that may work with/around/against the network-level interoperability. Most of the testing is being done by engineers using laptops, rather than phones or anything in which a restricted user interface might apply. Clearly this was "out of scope" for the current project, but it would be nice to see MSF or another body try to work on the "end to end" interoperability of IMS/NGN from the user's perspective
Overall, very interesting. 5 major operators, and a bunch of major equipment vendors like Cisco and Nortel and Huawei. Notable absences were Nokia and Motorola, though.
Tuesday, October 24, 2006
First UK low-power GSM + picocell service launches
"Thirsk, North Yorkshire – 24th October 2006 – Private Mobile Networks Ltd, the UK provider of private GSM network technology, today announced the launch of PMN SIM cards. Utilising the spectrum allocated by Ofcom in May 2006, this solution provides an industry first enabling business users on a private mobile network to move, seamlessly, between the private and public GSM networks without having to make any changes to their mobile phone. "
I'm dashing around today so can't do a full write-up - but suffice to say I was pre-briefed on this and it seems to make an awful lot of sense at first sight. Basically, it should enable enterprises to act "as their own MVNO", providing employees with pseudo-private GSM networks for use while on-campus, hooked up to their landline private/VPN networks to make free "on net" calls between sites. No WiFi dual-mode phones needed, just a new SIM card.
The system also integrates mobile phones with existing PBXs and enterprise fixed-telephony applications. This much more sensible for most companies than the ridiculous "oh, you can host it all on our mobile centrex platform, just put your PBX in a skip" approach advocated by the cellular-only folk, who are scared of boxes marked Cisco, Avaya or Nortel, and who run around gibbering at the phrase "call centre".
Right, so of the other licencees, who's up next? Carphone Warehouse aka Opal aka Martin W-H has been very quiet of late.... surely BT & Colt will pull something out of the bag? Or maybe Pipex fancies using the (actually technology-neutral, not GSM-specific) spectrum to do something to improve the performance of indoor WiMAX.....
Friday, October 20, 2006
Germany - media regulation gone mad: a tax on PCs and mobiles?
Obviously, living in the UK, I also pay a TV licence annually to fund the beloved BBC. But the notion that just because a device has an IP connection and a decent screen, it is equivalent to a TV tuner.... and that (if I'm reading this correctly), the levy applies per PC/phone and not per-household is patently ludicrous. And given that this is only a couple of days after Symbian and Sling Media announced their "place-shift TV to the smartphone", this clearly has the possibility of creating all manner of problems for the communications industry if enacted.
At first sight, this legislation looks to me like something that probably won't survive the onslaught of pressure from industry groups - not to mention the practicalities. It does seem rather stupid that the government that raised the most money from 3G spectrum auctions might turn out to be the most keen to limit the migration from 2G phones by extra taxation.
I need to dig into this a bit more....
Technology analysts consolidate too: Datamonitor acquiring Ovum....
It's particularly interesting, because in 1991, I was employee #7 at Datamonitor, and was one of the first 2 analysts to write technology research there in 1992. I worked directly for the two founders, Mike Danson and Doug Wilson. (Mike is still there & remains the largest shareholder). Unlike Ovum, Datamonitor covers multiple industries and doesn't just focus research & consultancy on the tech sector - it has analysts watching everything from chocolate biscuits to cardiovascular drugs.
When I left in early 2000, I was one of the directors of the technology business unit - and at that time, we estimated internally that we'd just overtaken Ovum as the 3rd largest technology analyst firm in terms of European revenues, after Gartner and IDC. In fact, one of the strategies I'd been driving during the late 1990s was to specifically target Ovum's telecoms & IT specialism. (I'll also hold my hands up & confess to helping steer DM away from wireless & more towards IP networks & security). However, over time Datamonitor decided to relinquish much of the hardcore techy analyst domain to the specialists, and focus on leveraging its knowledge of other industries to provide vertical market information (IT in the banking industry, telecoms in the pharmaceutical sector and so on). Ovum itself went through a rough patch after then collapse of the bubble in 2001-2, but wasn't as geared into some of the fluffier dotcom areas as many of its US peers, so rode out the storm better.
In the big scheme of things, the combined DM/Ovum technology division is still a relative minnow on a global scale - Ovum has revenues about £18m per year, and I'll guess that about 20% of Datamonitor's £56m was in tech-related areas. So, a total of about £30m / $55m - against Gartner's $800m+ . Mind you, there are still quite a few other decent mid-size firms that could become targets if DM decides to really push towards a global tech analyst position (Yankee, Strategy Analytics, Pyramid, IDATE & Current Analysis spring to mind).
One of the challenges that Datamonitor is going to find is exactly how to blend (or perhaps keep separate) the different identities and cultures of Ovum, Datamonitor and Butler research. My perception is that the gap between them has widened a lot since my time at DM's "palatial" London offices. I suspect that quite a few customers of Ovum will be feeling a bit bemused by this move, as in recent years Datamonitor has had much less of a presence in areas like telecoms. In my view, Datamonitor is a very well-run company from a business & shareholder value point of view - but (certainly on the technology side) has not pushed quite as hard on intellectual thought-leadership and "brand name" industry guru positioning. When I was there, analysts weren't even individually named on reports. When I was at Datamonitor, there was also a real work-hard/play-hard culture, emulating the long hours, ruthless deadlines & bonus-oriented remuneration of some strategy consultancies and investment banks... I remember my boss' favourite line "So...how's your weekend looking?" with a mix of fondness & dread, as you could be certain he'd be in the office on Saturday too.
From a personal & wireless-centric point of view, this acquisition probably won't make any material difference to Disruptive Analysis. DM has never really played much in the mobile area, outside of a few bits on enterprise mobility, and I already compete with Ovum. On the other hand, I still know quite a few DM analysts, and regularly meet my Ovum peers at industry events, so I wish everyone well for the future.
EDIT
Just seen this fantastic comment (not a direct quote I suspect) from Mike interviewed by CityWire, which to me rather sums up the difference between the DM philosophy (create templated business information products & sell the heck out of them) and more conventional tech analysts view (employ knowledgeable but sometimes prima-donnaesque gurus and monetise what they have to say, ideally communicating directly with clients wherever feasible).
"Ovum markets itself as a people-based adviser and consultancy, but Danson says that this is flannel to make it look posh. He argues that, in fact, its services are product-based."
Gartner, of course, tries to do both approaches simultaneously using a volatile mix of gurus and an aggressive salesforce)
Thursday, October 19, 2006
Symbian Smartphone show...... a mixed bag
I've used Symbian, Windows and Palm devices in the past, and don't have any particular preference or axe to grind. As my personal "data" device, I'm currently using a WinMob-powered T-Mobile MDA Vario, largely because Nokia was late to market with the E-Series and I wanted a QWERTY/WiFi device earlier in the year.
I don't think I'm unusual in this aversion to smartphone software, either. Apart from a small group of "device enthusiasts" I see no direct massmarket demand for installing 3rd-party software on phones, apart from the occasional game. I don't see any signs of young mobile users showing off capabilities they've newly installed, rather than the capability "it came out of the tin" with.
(Warning: I'll probably offend a lot of readers here). I have a nagging feeling that people who enthusiastically "pimp" their phones with aftermarket software are in a similar category to car modifiers.
Instead, I think smartphones are all about "what comes out of the tin". Smartness is there for the benefit of operators, manufacturers, enterprises and 3rd-party service providers, not for end users. Most people "take what they're given".
It would be different if there was fantastically-simple way of getting new software, similar to clicking on a link on a website & installing a browser plug-in (think Adobe Flash, or Skype or MSN or Yahoo Messengers), or via some AJAX-type mechanism. But this absolutely, positively has to work across 70%+ of handsets in a given country. Viral stuff on the web works because people tell all their friends & just assume they can access it - you don't say "oh, and you can only use this if you've got XYZ operating system".
So, I found the Symbian show an exercise in contradictions.
At one level, I think high-end OS's are essential for a lot of future operator / service provider usage cases. Development & installation of operator custom UIs and flagship applications, support for multi-tasking, future frameworks IMS applications (haha, maybe...) and so on. I think "good" WiFi handsets need a smart OS. Enterprises may want to install mobile versions of corporate applications, or VoIP/IP-PBX clients. As phones move to becoming "intelligent IP endpoints", I think a decent OS and UI platform becomes more important. Symbian will benefit from this trend, as will Microsoft and various types of Linux.
And, clearly, Symbian is doing a decent job here. A lot of the recent Nokia devices (especially E-Series and N-Series) are capable, with great pre-installed applications. Vodafone and Orange have shown commitment to the platform, as DoCoMo has done for years.
I had a long chat with the person in charge of the IP networking bit of Symbian OS, talking about SIP and other matters, and it looks like they're really thinking clearly about this - for example, how to deal with multiple SIP applications running concurrently. The company is also pitching the notion of "bearer mobility", enabling applications to understand what type of connectivity (WiFi, cellular etc) is being used, and act accordingly. In my view, this is absolutely critical, and not many people are yet talking about it - many in the industry still nod their heads to the ludicrous notion that "people don't care what network they're connected to, they just want seamless handover". Well, some people might not care in some instances, but applications certainly do. BT gets this, and now so does Symbian. And, interestingly, Symbian isn't putting a UMA protocol stack or other bits in the OS, but leaving it up to their licencees and underlying chipset guys to be bothered if they really want to.
All this is good, worthy, technical stuff. And there were some decent new phones from LG and Samsung, breaking the "only Nokia, DoCoMo & SonyEricsson make desirable Symbian devices" rule. And there were a lot of people from "the right players" around - Skype, Google, and even Microsoft.
But some of the top-level messaging from Symbian is cringe-worthy. Even leaving aside the nastiest branded "conference shoulder bags" I've ever seen, some of the output from the press conference left a sense of disconnection between the company and the real marketplace. There was no comment on IMS or FMC as key driving trends persuading operators to adopt smartphones, but instead a pitch which seems to focus on the user benefits of "smartness", when I have to believe that most existing Symbian users neither know, nor care, that their phone has a smart OS.
There was a frankly risible pitch about "the smartphone generation" and how young kids with smartphones in "leapfrog economies" would drive a trend that would replace PCs. Funny how the famously-advanced Korean kids seem perfectly happy with high-end featurephones, isn't it? Or how Japanese "smart OS" devices are locked-down to 3rd-party applications.
Hilariously, this point was made using statistics about smartphone usage from the same discredited Nokia/ICM survey I singled out as being nonsense earlier in the year. Even more amusingly, that survey was conducted among a base of PC users, as it was done via the web, not via phone.
There was another stat about an installed base (ie cumulative shipments) of about 80m Symbian devices. Personally, I'd be surprised if more than 50-60% were still in use (got an N-Gage? still use it?). And a prediction of 30% of phones having a smart OS in 5 years' time (with more than half of these sold in these mysterious "leapfrog economies").
During the PR conference, I asked the CEO Nigel Clifford what proportion of Symbian users were prepay subscribers, and if the company had a specific strategy to target that part of the marketplace, beyond just lowering handset costs. It appeared that I was the first person to ever highlight this rather important demographic split in the company's customer base. Important because prepay phones usually aren't subsidised, and because such customers often have different expectations about the types of software and services they use.
To be fair, Clifford also told me that the company would consider porting its OS to non-cellular platforms - in may view a critical factor if it wants to participate in FMC. Converged operators will support a mix of products & services based on cellular, WiFi-based, and wired (eg PCs, set-top boxes) connectivity, and will want some applications & services to run across multiple platforms.
Overall, I came away with the sense that Symbian will probably continue to grow in tandem with various emerging telecom/Internet trends - but in spite of its overall strategy and messaging, not because of it.
Wednesday, October 18, 2006
Truphone.... redefining the mobile operator
But most people would have noticed the sudden explosion of weirdly-named companies hoping to capture the Web 2.0 community spirit, coupling a device-side client to some sort of web-based server solution. Some use SIP, some use their own protocol. Fring, Jajah, Woize have all had their PR people in touch with me, and I'm aware of Mobiboo, Roq Viper and assorted others, most of which are just too embarassingly-monikered for me to talk to with a straight face.
But the company that I've encountered more "in the wild" than others has been Truphone, who seem to have been doing the rounds of conferences, exhibitions and assorted PR opportunities in an extremely assiduous fashion.
I have to confess that until yesterday I'd just thought "yeah, they're wireless VoIP supplier #37, whatever....". But then I had a rather interesting chat with their CTO at the Symbian show, where they had a stand, which rather opened my eyes.
I'd asked for a demo,and had one of their marketing guys call me via WiFi from a Nokia phone to my normal circuit-switched handset. No big deal, just standard VoWLAN via a SIP server, I thought (OK voice quality), until I looked at the caller ID... which was a mobile number starting in 07....
So, out of curiosity, I asked "what happens if I send an SMS to that number?".... and it worked. No cludged SMS-to-IM nonsense, it just works as SMS. Truphone apparently has an SMSC, and also manages to "hijack" the native Symbian/Nokia SMS client rather than needing a separate piece of software and in-box.
So far, so good. So, this is another weapon in the epic fight between the Virtuous Licenced Mobile Operators and Dastardly Upstart Over-the-Top VoIP providers, then?
No. There's a big difference, which really surprised me.
What, I wonder, do most people define as "a mobile operator"? A company owning spectrum? A company issuing SIM cards? A company with a network? Do MVNOs count?
How about this: a company with a mobile operator licence. But no spectrum. Nor MSCs, HLRs or all the rest of it. But with an approved (by Ofcom) tariff plan, and - get this - it's own mobile number range. Truphone is a not a VoIP company competing against mobile operators, it is a VoIP company that is a mobile operator in the eyes of the UK regulator.
Apparently, there's a whole bunch of bureaucratic hoops that need to be jumped through before this option is open to a new entrant. Apparently , the UK is a bit of a special case because of the regulatory regime. And apparently there's some interesting things this might mean in terms of regulatory precedents in the EU. And presumably as an "official" operator, there's all sorts of implications in terms of regulator-mandated requirements for interconnect, roaming etc. But I'll let someone else fill in the gaps.
(Note: although early Truphone users have got 07624 Isle-of-Man numbers - which apparently the ludicrous-sounding Mobiboo does as well - this isn't the whole story).
In the past, I've wondered whether it was important to have a dual-mode phone with two numbers - a normal mobile number and a fixed/SIP one. Various other FMC-type solutions like the various German cellular HomeZones also give you two numbers, fixed and cellular. Some enterprise "mobile extension" services try and "cloak" your employees' mobile handsets by just giving out a corporate fixed numbers (but SMS knocks this on the head).
But I think this is the first time someone's shown me a mobile with two mobile numbers provided by different operators. (OK, apart from some of the concepts Martin Wren-Hilton mentioned about Coffee Telecom, before he joined the estimable Mr Dunstone at CPW).
I'm still trying to get my head around where this puts Truphone on the overall mobile map. Perhaps the best way of thinking of it, is as an MVNO (which doesn't need a host MNO - ie "virtual" in the sense of no spectrum or infrastructure. But... when in range of WiFi... all the numbering & regulatory benefits of being a "real" operator.
Perhaps not so much "over the top" as "shortcut throught the middle".
(Commercial plug - I do a lot of work on consulting / advising firms around the FMC / VoIP / IMS space, although Truphone itself is not a current client. If this is of interest, please contact me)
Monday, October 16, 2006
Carphone Warehouse - independence is over-rated
With the benefit of hindsight, it should have been obvious that retailers cannot effectively sell all operators' increasingly complex mobile and multi-play packages, especially if they compete with their own suppliers in some of these areas.
I believe that as products become more complex, and supplied by more companies, it becomes almost impossible to offer completely "independent advice" that is also truly competent. It's called "specialisation", and is typical in many areas. Many car dealers supply only one brand, or perhaps a handful from the same group. Consumer electronics shops do not stock every range of HiFi or TV. (Supermarkets don't count - fruit isn't "complex")
The only retail companies that can simultaneously represent hundreds of companies' similar products are the one that compare solely on price (eg insurance brokers, airline travel agents), and even these don't represent those firms that choose to sell direct or through "tied" channels (like EasyJet tickets or Direct Line policies). Not only that, but some brokers and agents specialise on particular segments (eg sports cars, holidays in Canada), representing only certain suppliers, but do not suffer from a perceived lack of "independence". The only counter-example I can think of are off-licences, where you can get advice on 300 types of wine (but what % of customers actually bother?)
As mobile communications become richer and more complex (more & differentiated services, triple/quadplay, advanced phones) it becomes difficult for a retailer to properly represent all operators and handset manufacturers. They do not necessarily have sufficiently-skilled staff - nor enough time with each customer - to enable a full demonstration & explanation to be given. Do I get better mobile TV, at better value, on a Nokia sold through Vodafone, or on a Motorola sold through Orange? Maybe I should I get two devices, one from each? And how does this change if I've got Sky or cable at home, or Orange Broadband, or a load of personal video content on YouTube? Can a retailer really give "independent" advice in that type of world?
It will be interesting to see if Voda helps Phones4U do "proper" demo's, similar to those in Voda's own stores, rather than relying on plastic handset mockups nailed to the wall. Maybe the underlying story is that "quality of point-of-sale systems" is more important than "number of retail stores".
Interestingly, I saw a reference in yesterday's Sunday Times that mentioned that Vodafone was impressed with the amount of "time per customer" Phones4U - 55minutes, conducting "a very detailed assessment of customer needs as part of the sales process", which seems to underscore the point.
(Well, maybe. When I sat in on a friend's Phones4U "assessment" much of it seemed to involve a hard-sell "Oh, I'll have to go & ask my manager about that" and ending up selling her some ridiculous tariff where she had to get a refund by submitting the 1st, 7th and 11th invoices...)
And the other angle is customer service, which is also inevitably going to become more complex in parallel with mobile products. Again, maybe specialism helps. OK, I'm not as vitriolic as Keith over at Telebusillis, but I have to say I've also had my own frustations with CPW over the past year.
Bottom line: complexity and independence don't sit well together. You wouldn't expect there to be a "Nuclear Power Station Warehouse", supplying Westinghouse, GE, Hitachi and Areva reactors.
Wednesday, October 11, 2006
The continuing rise of picocells....but femtocells? Still early days.
The pivot point seemed to be around 3GSM in February, where I counted at least 10 vendors and silicon companies pitching various types of small base station - mostly aimed at 3G in-fill. Sure, there was still some cynicism about the concept - I remember a senior Nokia Networks representative disparaging special indoor cellular systems with the line "Outside-in always wins".
The next boost, in PR terms, came from the UK low-power GSM licence auctions in May, when people suddenly realised that this probably needed special types of infrastructure installations.
There was a little lull over the summer, but in the last 4 or 5 weeks it's all kicked off again, both for picocells and their svelte sisters, femtocells (aimed ultimately at the residential market). My understanding is that there are numerous major operators trialling the technology in their labs in Europe, North America, and I suspect Asia as well. It's been telling that operators who are publicly hostile to WiFi and dual-mode phones have been cropping up at FMC-related events with surprising frequency.
The usual culprits being mentioned are Ubiquisys and ip.access (the veteran in the market and now part-owned by Motorola since TTPCom's acquisition), with PicoChip named as a clear driver on the silicon side. There's also been a fair amount of reference to assorted Asian vendors, as well as some of the major players in the current home-networking and gateway space.
Also, a number of radio network infrastructure specialists, as well as "convergence gateway" vendors have been adding picocells into their slides, in some cases sharing technology components with dual-mode solutions.
To be honest, I suspect we're going to see a bit of a hype build-up, with various over-enthusiastic forecasts for mass rollouts in 2007 and 2008. I reckon that's a bit premature, to be honest. Looking at the evolution path of recent innovations like dual-mode phones (UMA or SIP), or even WiMAX, I suspect it's going to take rather longer than some of the evangelists suggest - and I'd also say that at present, the residential femtocell concept has yet to prove itself even in the lab, let alone in a realworld trial.
In fact, I think that anyone looking at this sector should probably analyse the pico and femto markets separately - and possibly 2G and 3G as another dimension too. The use cases are different, the proof points are different, and the economics are different.
On the one hand, we're hearing T-Mobile making concrete decisions about 2G network fill-in using what is now comparatively mature & uncontroversial technology, in comparatively simple standalone deployments.
But on the other, the concept of shipping millions of femtocells to home users, magically brushing away an RF management issues, expecting users to simply plug the box into the back of their existing broadband gateway/router, and happily using cellphones indoors on their own private 3G access point is, frankly, a long way off. I suspect that, like UMA, loads of practical issues are about to emerge. Yes, the handset issue will be less important (although I suspect some customisation will still be needed). But the real-world testing of technology (eg femto-macro handoff) and user experience (what happens when someone unplugs the mains-powered femto when they're hoovering... and how does the operator do customer support when someone else's home gateway is in the way) are yet to be determined.
Putting all the pieces together will take until mid-late-07 for "proper" consumer trials. Decisions on early deployments may be made in early-2008, but rollout will be slow (maybe 10's or 100's of thousands), and even if all the practicalities sort themselves out easily, late-08 / early-09 is a realistic timeframe before we can start talking in millions and a potential "hockey stick"
Pico's, on the other hand, are shipping in small volumes now. This will continue to grow steadily with demand for niche 2G fill-in and enterprise applications like the UK LPGSM services. 3G indoor coverage and capacity enhancements for offices & public spaces is also becoming important with the growth of EV-DO and HSDPA. The big variable will be if other regulators adopt the UK low-power spectrum licence policy - although timelines are likely to be protracted given the likely arguments from existing licence-holders.
In any case - I expect the next few months to see a continued ramp-up of interest and (maybe) over-enthusiasm about low-end / low-power cellular.
Friday, October 06, 2006
Mobile search.... my context is better than yours
Well, there seems to be a growing consensus that "mobile search" is a wonderful new phenomenon, and that people using their handsets will absolutely need a different experience to plain old PC-based Google or similar.
"People don't just browse the web on their handset! Obviously they need clever, context-based platforms that try & give them a short cut to what they really want!"
Hmm. I see lots of non-sequiturs, unsupported assumptions and apparent misunderstanding of cause and effect, plus maybe a tiny kernel of truth that's in danger of being swamped in nonsense & poor user experience.
Let's see:
1) Until recently, most people didn't use "the real Internet" on their phones simply because it was slow (especially roundtrip latency when you clicked on a link), and costly (real or just perceived - basically people usually don't know how much it costs). Of course you didn't browse randomly - it was a pain in the butt to get online at all, let alone just wander through the web on a whim.
2) With faster networks like HSDPA (and especially lower latency in UMTS / EV-DO) it's getting easier, with better user experience. Even re-engineered GPRS isn't too bad these days. Also more sensible flatrate data tariffs like T-Mobile Web'n'Walk are emerging.
3) Screen sizes are increasing (QVGA is common, with VGA on the way), phones are getting faster processors, and browser software is getting better (Opera, Pocket IE, Nokia's etc, plus support for Flash, AJAX and all that cool Web2.0 stuff) . While there's still some way to go, the device-based browsing user experience is rapidly improving.
4) Operators are desperate to start generating advertising revenue for mobile users
5) A million startups are trying to beat Google at its own game, albeit on a different device
6) Lots of people are trying to rebrand "walled gardens" as somehow beneficial to the end user, despite the end user becoming more open Internet-ised with every passing day
Net result: despite the improving capabilities of phones & networks to support access to the real Internet, various whining voices are trying to convince us that we don't want it.
Tosh.
There's nothing worse than technology that second-guesses what you really want, because it's deeply frustrating when it decides it knows better than you & gets it wrong. It's bad enough that even on a PC & fixed Internet, Google itself tries to force me to the local Google page when I'm travelling (no!! if I type in Google.com as a URL, I DON'T want Google.be or Google.co.uk or Google.Tajikistan, I want .com). It's worse still when companies like Yahoo! assume that just because you're using a mobile device that you either "obviously" want the lousy WAP site rather than the real web version (Yahoo.com) or you need an automated banner telling you to upgrade your browser (Yahoo.co.uk). These are both examples of how to use mobile/wireless "context" information stupidly.
But the absolute worst would be a handset-optimised search engine that assumes that if I'm in Brussels and type in "restaurant", that I'm obviously looking for one nearby & presents me with a list of 15 which are so unpopular that they've needed to pay to be included. What audacity to assume that because it knows a small amount of "context" (location) it knows the real context of my search? Maybe I'm about to get a on a flight to Lisbon (not with TAP Airlines, obviously) & want to know where to go when I arrive? Maybe I'm talking about somewhere I went in Prague the week before, and forgot the address? Maybe I'm thinking of opening my own restaurant business (Disruptive Darwins - only cloned meat & GM vegetables) and want some advice?
By all means, do a polite Google-style line with "did you mean Restaurants nearby in Brussels?" but don't you dare try & second-guess what my real context is & force me to wade through your inane & irrelevant suggestions.
In fact, just give me proper mobile access to Google (and default to .com not .fr or .mobi) & get out of my way.
One device.... multiple users. Identity crisis?
One such problem is the notion of identity. I'll be making another post about the challenges posed by anonymous prepay users in an IMS world. But even more general considerations about identity are likely to crop up.
In the mobile world, it is generally fair to assume that the person using a handset is its notional "owner". It's a personal device, usually (outside corporate accounts) with a personal billing relationship, typically a SIM card, and all the "personalisation" that goes into a phone. If someone's using the phone, 99% of the time you know who it is - or, at the very least, it's the same anonymous person consistently. Identity = normal user, to a reasonable approximation.
Conversely, a TV or (to a lesser degree) PC is "communal". There's no SIM, no personalisation, no tracking of who is watching / using it. It might be one person focusing on it intently, or it could be switched on in the corner during a party for 50 people. And there may well be multiple TVs in the house - possibly switched on when nobody's actually watching. (Don't even begin to suggest using NFC or some other similar approach to using your phone to "sign in" to a TV).
So, assuming you've got an IMS, with its wonderful HSS subscriber data store.... how do you deal with this? How do you link a household, non-personal, one remote-control, IMS-TV subscription to multiple, personal mobile accounts? Even leaving aside the privacy issues around such farcical notions as SMS-to-the-TV-screen (thanks Martin), this presents some pretty unpleasant issues for the billing & charging systems. I reckon it should make the supposed "single sign on" notion pretty impractical in many cases too.
I'm not an expert on identity technologies. But I know enough to recognise a minefield when I see one.
Mobile search 2...
In particular, I really don't think location is that much of an important "context" for most mobile searches. The main exception I can think of is for directions to a particular address, which could be better done with (non-assisted) GPS and an in-memory map. It is notable that most in-car navigation systems don't need to be "online" .
To be honest, I suspect the lure of search & context is less about empowering end-users, and more about generating mobile advertising revenues. The more I look at the consumer side of the mobile industry, the more I think that advertising is the only possible saviour of certain things, especially mobile TV.
Haha, I've just seen a web page suggesting that mobile search will be a $13bn market by 2011.
Hmm. I've got an idea.... I reckon if I can get $1bn of VC funding, I could establish a call centre in India with 10,000 multilingual employees equipped with maps, copies of worldwide Yellow Pages, access to Zagats, Time-Out & Lonely Planet guides... and access to the real Google via PCs with keyboards & 19' monitors. Then get a slightly premium-rate number (maybe 20c per minute?) and local VoIP gateways, and set up a true "speak to a real person" mobile search service.
I mean, for mobile search, the single most important piece of context information is this: You're holding a telephone.
IMS Services Brainstorm - wrapup: IMS isn't a winner for mobile operators
A key feature of the event was the cool wireless mini-laptop things into which delegates could anonymously type "PMIQs" - pluses, minuses, interesting comments & questions - during the sessions. Part of my job was to delve through the huge number of comments & questions and use them to help grill the speakers. The anonymity gave a lot of delegates the ability to air private thoughts that their employers wouldn't have endorsed being spoken in public, as well as the ability to criticise speakers if they gave too much marketing fluff or unsupported assertions in their pitch. (They could criticise moderators too. I was accused of being "too challenging" by one delegate, which I instead took as a compliment).
The IMS Services stream yielded some significant controversy, and, it must be said, a fair amount of negativity around some real-world practical implementations.
One thing came out clearly - IMS is not yet a viable investment for most mobile-only operators. One delegate from a very large & well-known mobile carrier described it as "a very expensive way to get simplicity" - and also mentioned that, however, they might use it to offer fixed IP telephony services over broadband (now there's a real irony.....). Unless you seriously believe that PoC or IM/presence/video-sharing usage can get big uptake & usage - and you're happy without a decent range of handsets (my usual theme), and have a rock-solid way of encouraging prepay users to forgo anonymity - then it's not justifiable. And even these services just seem to have been arbitrarily chosen because they might actually work - not because users necessarily want them. You might as well stick with SDPs and other ways of bolting together simpler services inthe shorter term - there are too many holes in IMS right now. (I'll cover the prepay issue in more depth another time - it's a very important one)
If you're a fixed operator, or a fixed/mobile combined operator, IMS offers potential benefits, if you use the concept wisely (ie don't swallow it whole). Potentially, it can reduce opex, help combine networks onto a packet core, support PSTN migration and... conceivably.... might help the introduction of some extra new services around FMC, IPTV or (yawn) videotelephony. You don't have to worry so much about device availability & the nastiness of creating decent user interfaces to make a business case (apart from FMC), as there's more hard numbers from the "plumbing" side of the implementation. However, fixed operators are much more likely to pick & choose exactly how to use the IMS functional architecture. Various speakers from BT, KPN, Global Crossing and others spoke of selecting the bits they liked, combining some elements to form "IMS Lite", and supporting parallel non-IMS domains for things like TV.
There was a large amount of apparently contradictory talk of standards and interoperability for IMS. At one level, there seems to be far too many bodies involved (variously called standards orgs, consortia, fora & various other euphemisms for "talking shop"). 3GPP, MSF, OMA, OMTP, GSMA, 3GPP2, ETSI, FMCA, NGMN, IETF and about 20 others. All of them are beavering away to create IMS interoperability "test fests", specifications, requirements, "implementation agreements" and so on. Some of them occasionally talk to each other. Some of them overlap (I got a "no comment" when I asked if the MSF's roaming/interop approach conflicts with the GSMA IPX), but despite the balloonful of hot air, many gaps are still left or exact details glossed-over. (phones, billing/charging, network security, multi-identities etc).
Bottom line on standards - too much, and yet still not enough, for IMS to be a reality.
Despite a misguided view from Telefonica ("enterprises are demanding IMS!" - really? name three, I challenge you...), there was an implicit but understated view that private SIP & VoIP is here to stay, and needs to be worked with rather than against. It's a shame there wasn't more on the IMS/enterprise interface, but I'm starting to suspect that's an even longer way out than consumer services, apart from maybe SIP-peering and things like that.
One positive trend that really came out of the event was a sense of realism. To be honest, despite continued vendor hype, there don't seem to be many operators who really believe that IMS is a panacea, or that it can exist in isolation, absorbing all the possible services & enable "defence" against the Internet. Sure, there are clearly lots of political battles within operators, and some of the more myopic "old guard" are still intent on building castles. But as one speaker pointed out, fortresses tend to encourage attacks, not discourage them. Instead, there was plenty of talk of interoperability with SDPs, broadcast and the Internet. Even Vodafone R&D had a Web 2.0 enthusiast present, and KPN mentioned P2P-SIP, mirroring another talk I'd heard from a Telecom Italia representative at another event last week. BT presented a highly user-centric presentation involving "hothousing" kids to help define new services.
In summary, I am rapidly coming to the view that IMS needs to be separated into two chunks:
- transport+ session control (plumbing-oriented, generally good for fixed/hybrid operators, if perhaps a little too complex to be implemented in one go & needing a few tweaks for things like security).
- services + applications (highly questionable, as it still needs huge amounts of work on devices, charging, ops & maintenance, and interoperability with Internet/non-IMS functions).
I'll be posting more thoughts on real-world IMS issues over the next week or so. If you missed the event and want some more info on the outputs or any other follow-up, please email me at imsforum@disruptive-analysis.com . There's going to be another similar conference in March 2007.
Monday, October 02, 2006
Web 2.0 and Deep Packet Inspection
The idea of segmenting network traffic into different applications (web, email, IM, Skype and so on) is completely flawed. It totally fails to recognise that increasing proportions of traffic will be "meta-applications" comprising multiple different components. MySpace pages have streaming (perhaps from YouTube), image, IM, maybe VoIP included in the future. Mashups by definition will include a wide and unpredictable mix of component sub-applications. Ironically, if it succeeds, even IMS services are likely to be ad-hoc mixes of various enabling elements, put together in the carrier marketing department faster than the network policy drones can keep up.
So all these charts with "20% of traffic is X, 30% is Y, 10 % is Z" are nonsense. If the end-user wants "a good Myspace user experience", or even a good "Carrier-based Myspace Clone experience", it will have to deal with the fact that today, there will be YouTube streams in it, maybe tomorrow there will be a Skype VoIP element, and the day afterwards a Google Earth mashup. And the suggestion that a carrier-resident service will only include carrier-optimised component applications is ludicrous.
Put simply, differential application-level filtering / blocking / limiting won't work, as the notion of "application" is evolving too fast to generate & enforce policies.
The only realistic use case in my view for DPI is in very non-granular network integrity protection. "Limit BitTorrent to 50% of traffic on this link, as otherwise there's a risk of failure".
To be fair, SandVine does have another pitch about using its boxes to try and spot security risks like DoS attacks. That's fair enough - that's not "application traffic", it's more the box doing a clever sort of "pattern recognition", which is an entirely different concept. In fact, I suspect that many of the DPI vendors' key IPR is actually in pattern recognition, and they've initially picked "application spotting" as a usage case, perhaps without realising that it only has months to live.
Saturday, September 30, 2006
Enterprise dual-mode FMC..... keep waiting
With the exception of one of my analyst peers, the panellists were WiFi network vendors (Trapeze, Strix, Symbol & Meru), so it was a little unbalanced without representation from a next-gen cellular FMC specialist like a picocell, PBX-integrated software switch or low-power cellular carrier point of view.
Nevertheless, even among the panel, there was a fair amount of realism concerning both the technology and business model around dual-mode handset solutions. Yes, they're happening, but while there was a bit of debate about just how difficult is was to get the phones "right" (power, user interface, SMS etc), there was broad agreement that it was still early days.
Limitations on existing deployed WLAN networks' voice capabilities are common, although apparently a high percentage of businesses now insist on voice "future-proofing" with things like 802.11e on new installations. Channels for selling & supporting corporate FMC solutions of any flavour are also slow to evolve. (Those of you in the corporate space may remember how long the last roundof convergence - voice & data on the LAN - took to reach the market, much of which reflected the lack of a reseller base with combined skillsets)
There was also a measure of agreement that there still seems to be little clear driver for dual-mode in the enterprise besides controlling price of calls - an area where the cellular operators can respond, albeit painfully for them.
Personally, my view is that this will happen slowly through 2007 and 2008, but I'm not expecting a sudden mass shift in corporates towards dual-mode handsets until at least 2009. In the meantime, many corporate telecoms managers will call in their cellular sales reps, perhaps with a Nokia E-series or similar sitting on the desk in front of them, to use as a pricing lever.
"Oh, hello Mr Vodafone/Orange/O2.... have you seen one of these? Clever, isn't it? Got WiFi in it, I understand........ [pregnant pause]...... sorry, what was that you said? 30% discount, did you say? And free on-net calls? A customised roaming plan for my employees? How very kind of you to offer. A pleasure doing business with you. See you again in 6 months' time"
Put simply, it's much easier to use a chunky dual-mode phone as weapon to hit people over the head with, rather than use it than to phone them.
Thursday, September 28, 2006
Off Topic Personal Rant: TAP Air Portugal sucks
Step forward Portuguese airline TAP to claim your prize. I salute your incompetence, your rude & unhelpful staff, and your corporate disrespect for customer service.
As a frequent traveller, I know that an occupational hazard is overbooking. Rightly or wrongly, it happens, and when it does, I grit my teeth & remember this is why flights are sometimes relatively cheap.
But what I cannot deal with is checking in, catching a flight to a hub, narrowly making the connection to the second flight as it is boarding..... and then finding that my seat (for which I already hold a boarding pass & had checked in for 4 hours earlier) has been given to someone else. The next flight to the same destination being the next morning, 12 hours later....
... and the fact that its aircrew aren't interested in helping ("Ask the ground staff about transfers when you arrive, it's not my job"), its ground staff are intransigent ("The flight is full") and its customer (dis)service personnel aren't empowered to make decisions and rudely deny they have European-law mandated compensation forms ("write in to the PR department") make it even worse.
In fact, the only time its objectionable employees roused themselves to action was when I tried to take a photo of them, to aid identification in my subsequent complaints, summoning a security guard who claimed it was "prohibited" and ordered me to delete the photo (not of a secure area, but a transfer desk) but was unable to provide any reason why. I wish I'd emailed it to myself straight away.
An airline that has a policy of bumping transfer passengers (there were at least 2 others with me, plus I heard the same occurred on an earlier flight), deserves to go out of business. Quite frankly, whoever the chancer was, who'd wangled a last-minute standby in seat 17D, should have been told to disembark and spend the night in a hotel instead of me.
So, I'm posting this in the hope that I contribute, in some small way, to the future downfall of the company & its acquisition by an airline that runs a business, not a bureaucracy.
My advice: don't travel by TAP, especially on a transit flight via Lisbon.
Wednesday, September 27, 2006
Cross-platform software, FMC and Adobe
Answers: Windows, Java, HTML/Javascript and..... Flash
Symbian & Brew are mobile-only, Linux will get there eventually but isn't always open to developers, all the other mobile "on device application" clients don't have much of a PC story.
But almost every browser has Flash, and increasing number of handsets have Flash Lite (eg many Symbian devices, plus also an increasing number of featurephones).
Now add in James Enck's blog comments about Adobe's interest in VoIP
And now add in 2 million Flash designers who could do cool things with an underlying easy-to-extend VoIP/SIP/IMS platform on both PCs and phones.
And finally, remember how many of the problems around FMC and new mobile services relate to complexities in user interface design.
Only remaining question..... are they going to be operator-centric, or "developer-neutral"?
Integrating IMS and non-IMS applications
As usual, I am struck by the ostrich-like viewpoint of many legacy mobile operators in insisting that IMS will be at the core of users' future interactive/online usage. I've heard assorted pitches describing interoperability of different operators' presence servers, or a video-sharing interoperability trial run by the GSMA with 57 participants. All of these conspicuously fail to talk about interoperation with other IM/presence/SIP domains, apart from maybe a fluffy cloud marked "other providers" on a chart, linked in to the ever-dodgy IPX pseudo-Internet concept.
Now, I reckon there's probably close on a billion SIP or SIP-like end-points out there already - VoIP, Internet IM devices and clients and so forth. Some are PC-based, some mobile-based, some as dedicated phones or ATAs. Sure, some are proprietary, but why not work on gateways rather than ignore them? This isn't "other", this is "vast majority".
At the moment, the GSMA and IMS-oriented operators are a "coalition of the losers" in terms of SIP deployment. The idea that joining up lots of services, each with zero subscribers, will somehow oust Yahoo, Microsoft, Vonage, Cisco, Skype etc is risible. Last time I checked my calculator, 57 x zero = zero.
Interestingly, I'm starting to see representatives of the operators' R&D departments start to talk a bit more sense. One speaker from a major carrier's lab talked about peer-to-peer SIP and the competition between "service" and "application". Another talked about lessons from Web 2.0, and how SIP could enable monetisation of "the long tail" of potential IMS/SIP applications, and foster the type of "perpetual beta" model seen on the web.
Just a pity that this dose of reality hasn't made it through to some of the IMS architecture and business development guys.....
I'll be pushing people to discuss this at next week's IMS Services Forum in London
Monday, September 25, 2006
Assumptions around the availability of 3G
....most relied on 3G, and assumed they'd be easily able to exploit it on an (almost) ubiquitous basis.
I don't think that assumption bears closer scrutiny:
- 3G outdoor coverage is getting better, but is still hardly ubiquitous. Many operators' rollout schedules are determined by the strict terms of their spectrum licence - and some are complying with the letter, but not the spirit of the law. So yes, notionally, there is "coverage"... but whether it will support real-world applications is another matter. How much capacity is actually available, either at the air interface, or the backhaul to the rest of the network?
- Backhaul, more generally, is an issue. Even in the well-engineered & genuinely aggresive bits of operator 3G-land, it's not uncommon to have a total backhaul availability of 4-6Mbit/s - not great if you've got lots of concurrent users in a confined area.
- Indoor 3G coverage is somewhere between patchy and non-existent. Until other operators start copying DoCoMo's great idea & citing in-building systems in their financial reports & KPIs, don't expect to sell applications people mostly tend to use at home, in the office, or in many retail or transportation environments. (Amusing side-note - one of the mobile TV trials found that the most popular place to watch was in the loo.... which is fine, until you realise it's at least 2 walls away from outdoor coverage)
- Just because someone has a 3G phone, don't assume they actually connect to a 3G network. I've written before about the (proactive on my part) struggle I had to get a 3G SIM to replace my 2G one. And recently, I switched off 3G on my main phone because of a network glitch, locking it to 2G. After 2 days, I realised I'd forgotten to switch back - I remembered when I saw the power meter hadn't moved. So I've left it on 2G most of the time, and my battery now lasts 3x longer between charges. On balance, losing always-on 3G services seems a small price to pay.
- Much of the world relies on prepay billing (between 50-80% of subscribers in most European countries, for example). This % rises among key target groups like teenagers. There are not many 3G prepay deals around, nor many 3G MVNOs. (Generally 3G phones are expensive & hence subsidised - but not many operators like to subsidise prepay phones as they risk them being "unlocked" and used with competitors' services). I certainly don't think I've seen 3G SIMs being sold separately anywhere - imagine the confusion that would ensue in those markets where people routinely buy phone+SIM separately, often from non-mobile specialist shops.
- Because most 3G phones are sold through operator-controlled channels, many have customised software stacks. As a 3rd-party application vendor, you cannot assume all Nokia XXXX or Motorola YYYY handsets have the same capabilities & functions. Some may be locked to 3rd-party applications, others may have custom music / video / security software. Sure, some high-end devices are sold "vanilla", but these are rare.
- Roaming. A separate set of nightmares I'm not going to expand on here - but I'm sure you get the idea.
None of the above will be fixed quickly. Indoor coverage, in particular, will still be lousy 5 years hence, in most countries.
Consequently, most 3G services will also need to work in 2.5G coverage. And in order to give a good user experience, you really ought to warn the customer to expect slower service, more latency and so on - especially if it flips to 2.5G in the middle of doing something. When my mobile video suddenly drops in quality, or my download slows (assuming handover works OK) - what did I get charged? Did something pop up on screen to keep me posted on what happened? Did the application recognise the shift and change streaming speed or codec?
Bottom line - do lots of testing, in lots of real-world places, and see if you'd be happy with the overall user experience working across both 3G and 2.5G....
Friday, September 22, 2006
SIP-capable mobiles - minimising fragmentation
My understanding is that the implementation of SIP on phones at present is haphazard, with performance (and conformance) highly variable. While there are some moves to harmonise this, it seems likely that this will pose problems for developers in the short term. This may give some operators a respite from the threat of competitive 3rd party applications exploiting "Naked SIP" - but may also hamper their own efforts to deploy new applications in advance of "full IMS" becoming a reality.
It's also driving a number of the competitive mobile app guys to use their own proprietary protocols instead, rather than SIP. Obviously Skype is the most apparent, but I've met others in the Mobile VoIP space that are also going that route. (This also has the benefit of avoiding any nonsense with operators' SIP proxies or SBCs playing silly games with external SIP sessions, I guess). Some others use their own SIP stack within their applications, irrespective of whether there's another one in the OS.
Bottom line is that "it's not that easy" (is it ever?) to develop SIP-based applications or services that will work across a broad range of phones.
Now, the other market where this occurs is Java, where there has been huge fragmentation in the implementation of J2ME on phones - different extensions, different access to the underlying phone capabilities, different performance and so on. There's already a cottage industry of companies like Tira Wireless that offer porting solutions, taking a lot of the work out of customising device-specific variants of software. Others do testing, or other tools to help.
It strikes me that there are quite a few opportunities for doing the same with SIP. At the very least, a company with a database or a simulation tool of different phones' SIP implementation would be valuable. A porting tool would be more difficult given the range of OS's, but it ought to be possible to go part of the way.
Obviously, it would be best to get a standard way of doing handset SIP - but I suspect that this is likely to be operator-centric if and when it occurs. In the meantime, the best solution might be to assume fragmentation will occur, and look as soon as possible at creating ways of easing the pain.
Tuesday, September 19, 2006
Bitterness in terminology = Obvious losers
Let's not understand and embrace/extend innovation, or call it meaningful terms like "independent", let's sneer at it instead:
Off-deck / off-portal = "Our content is the centre of the universe. Why would people want to venture into nasty world outside the garden?"
Over-the-Top Applications = "How dare these nasty clever Internet people use the connections our customers pay for, to compete with our beautiful vertically-integrated & expensive services"
Terminal = "What do you mean that device has a 400MHz processor & can think for itself about how it wants to use the network? We grew up with mainframes & Class 5 switches, and frankly, we'd prefer all mobile phones, er terminals, still came with a green-screen"
Dumb Pipe = "I can't believe any of our customers would ever demand a plain-vanilla access service. And therefore I'm absolutely sure that in a market economy, nobody will ever want to supply them & meet that clear need".
How many identities do you have?
There's a word for this, which starts with "B" and ends with "ollocks".
I've got seven primary communications identities (2 SIMs, fixed line, ISP, Yahoo, Google, Skype) and many more secondary ones. This is likely to increase, not decrease.
For a start, unless an operator offers me guaranteed "identity portability", I'm obviously not going to trust them to host all my various log-ins, as I don't want to lose anything when I churn. Customers aren't stupid - they know a lock-in policy when they see one. You can add "content portability", "email portability", "address book portability" and "payment portability" to that as well.
Secondly, I can't see any of these providers relinquishing control to the others. If I decide to forgo my SIM, and try & authenticate with O2 via Skype or Yahoo!, I'm not convinced I'd be able to. Or authenticate my T-Mobile phone via O2's network.
Bottom line - drop the the "one identity" Powerpoint bullet, and put it in the bin alongside "one device", "one address book" and so on.
de facto standards in mobile?
Thought for today:
Over the past 30 years, what's been the cumulative value created in the technology industry, split by "de jure" agreed standards, and "de facto" proprietary ones? I reckon it's probably 50/50, when you include things like MS Windows, Cisco IOS, and assorted bits of IBM, DoCoMo, and other IPR.
The Internet has further strengthened this, with other de facto standards like Google for search, and Skype (arguably) for VoIP.
So... while we might not always like it, de facto standards work. Not always, and not perfectly, but they definitely create value & user benefit. Sure, alternatives might have been better - but they might also have taken 4 years longer to develop.
Now... mobile. As far as I can see, there's no way for de facto standards & solutions to evolveacross operators. There's no way for a Skype, or a YouTube, or a Hotmail or a Myspace to evolve, spanning 100's of millions of users internationally and spread virally.
Wednesday, September 13, 2006
Self-promotion.... shameless conference circuitry....
While a full list of events I'm attending is here (I'm at the Osney FMC event this week, and the Informa SIP one next week) , I want to draw particular attention to one of the more innovative conferences I've seen for a while - and one to which I can offer a discount to readers of this blog.
On 4-5 Oct I'm going to be 'analyst-in-residence' and a 'stimulus' speaker at a rather different IMS event in London - the IMS Services Industry Brainstorm . Note the "brainstorm".... it's not a typical ‘Death by Powerpoint’ conference, more of a sort of large-scale interactive roundtable-type event.
It's run by the same people that write IMS Insider and linked to their recent ‘Telco 2.0 Report’. While my report looks at the problems around getting IMS-capable end-user devices, this is focused more on the similarly thorny topic of "What IMS-enabled services will (really) make money for operators, and how to implement them?"
Other stimulus presenters at the event are from BT, Global Crossing, GSMA, KPN, LogicaCMG, Lucent, MultiServiceForum, Neuf Telecom, SFR, Siemens, SK Telecom, Swisscom, Telecom Italia, Telefonica, TeliaSonera, Vodafone & the UMTS Forum.
I'll be covering the Handset issue in depth in my own presentation. The overall brainstorm, though, is looking to re-define the wider commercial vision for IMS. The event is also co-located with the less-techy Telco 2.0 Industry Brainstorm, intended for the corporate strategists.
TO BOOK A PLACE: follow the links above, call + 44 (0) 207 864 9912, or email bookings@telvents.com. Mention 'Disruptive Dean' and you can get a 10% discount off the price.
Tuesday, September 12, 2006
TI to sell TIM
This one's taken me a bit by surprise, as TI's guys are some pretty visionary FMC advocates whom I regularly bump into on the conference circuit.
But really, it's not about FMC. Even on the most optimistic forecasts, the majority of mobile customers will be non-FMC for at least the next 5 years, especially if like Italy they are in very pre-pay centric markets.
The thing that will determine the value of a mobile operator like TIM will be the boring, mundane cellular margins. Driven by voice tariffs, costs of customer acquisition & network build-out, and the whether increasing data revenues can outstrip falls elsewhere. Given that Italy is about to get MVNOs it's a fair bet that prices for the majority of users will come down precipitously, irrespective of FMC, mobile TV, premium SMS or any of the other niche services.
Therefore from an investment point of view, the core of TIM's valuation may well fall - so TI is taking a decision to offload it first, ideally to someone a bit more bullish/naive, or to be kind, someone who owns so much content they reckon they've got a better chance of foisting expensive mobile content on users who will be paying less for their phone calls.
In fact, one of my main pitches around FMC will be that it's biggest impact will not be on re-substitution of mobile by fixed/WLAN, but the impact of WLAN as a pricing lever, even if it's not used.
And while the leading fixed operators have already made the transition to an IP-centric future (especially Telecom Italia, which has had an IP & VoIP core network for years), mobile operators are only just starting. TI's fixed business plans have now built-in the threat from VoIP and "off-portal" services. Plus there's all sorts of opportunity for fixed assets deriving value from things like digital TV.... and, as BT has proven, you don't actually need to own a cellular network to offer FMC or MVNO services.
Put simply, the larger fixed operators have had 10 years to work out how to make money as providers of "smart pipes", while mobile operators are still utterly dependent on their vulnerable vertically-integrated access+service business models.
The question I would ask TI would be.... have you already agreed MVNO terms with TIM?
Monday, September 11, 2006
Alright, alright, my take on the ApplePhone....
I'll have a guess that Apple might surprise everyone and NOT include music-playing functionality in the device. It'll be a basic phone with an ultra-cool iPod-inspired aesthetic.... but no iTunes. Why not go for the divergence angle, and sell people multiple devices with a common design theme?
I mean, designer brands don't usually feel the need to bundle multiple products into one.... "yeah, I'd like the converged Gucci ShirtWatch please, and the Paul Smith TrouserShades"
... plus it gets around all the possible problems with mobile operators worrying about cannibalisation of their music revenue streams....
BT - Vodafone resell agreement part 3
OK, it's (probably) not going to happen, but the next-best thing appears to be multiple cross-sell / virtual services.
1) BT Fusion uses Voda's network as a platform for its MVNO in the UK
2) Voda ZuHause in Germany uses BT's fixed-line & number translation wholesale services.
3) ... and now Voda UK is going to become a customer for BT Wholesale's broadband ADSL
Certainly confounds the expectations that Voda has to acquire broadband service providers....
What next for the Newbury/Newgate "rivals", I wonder?
Why don't more operators report indoor coverage?
One thing I've noticed once again is how the Japanese operator reports the number of indoor FOMA 3G systems deployed. I think this is highly admirable, and points to the fact that the company views in-building coverage as "strategic" and not just something to be done on an ad-hoc basis for customers or particular locations in "special circumstances".
European and US investors should hold this up as an example of a much more useful & meaningful KPI & encourage other operators to follow suit. At present, they (and regulators) seem happy with the totally-pointless "% of population covered". As a stat, that's useless - as I've commented before, 99.9% of the population lives indoors (and uses 3G there), not outside.
To some extent, the exact nature of the indoor coverage is immaterial - picocells, distributed antennas, and so on - that's an engineering consideration based on capacity & usage projections. What matters is that 3G works where it's needed.
(On that subject.... I had problems with O2's 3G network in my part of London a week ago. Signal dropped, it didn't register my 3G SIM or hand over to 2G for some reason. So I switched my phone to 2G-only mode to see if that would work. Only remembered 4 days later, because I was surprised the battery life seemed to have doubled. I don't use videotelephony, and I have another device for email/web... so I've left it on 2G permanently now).
Saturday, September 09, 2006
Connections doesn't equal subscribers
The WirelessIntelligence group (a venture between the GSMA and my industry analyst peers at Ovum) have found announced we've hit the Cellular 2.5 Billion mark.
Nice to see they're using "connections" rather than "users" or "subscribers". It will be interesting to see which publications & commentators leap to the false assumption that all these terms are synonyms.
I'd love to see an uptodate figure of "unique active cellular device users", which excludes second/third SIMs, inactive users, SIMs in non-phone devices like gateway boxes etc.
I'd take a guess at around 1.7-1.9bn, depending on your definition of "active", and maybe how you treat phones which are shared amongst groups.
Friday, September 08, 2006
About time: "Seamless" is dead. Long live "Intelligent Handover"
There was a smaller-than-usual crew of scorned UMA-acolytes pretending that all was fine - Kineto (obviously), plus a few other vendors. Nokia's representative did his best to give the company's usual grudging endorsement of the technology, essentially "It's OK for some operators, in some contexts", with the usual undertone of "...but we'd much rather you bought lots of IMS gear from us instead". Ericsson and Alcatel were pretty under-represented at the event, given their enthusiasm, while there was a conspicuous lack of lots of operators eagerly scribbling down the details of potential new dualmode FMC services.
There were some noteworthy things to come out of it, though. I've been saying for a while that UMA may get reincarnated as a more generic authentication technology, exploiting its stronger points around security, while avoiding the huge difficulties in creating phones. It was very notable that Kineto & others referred to embedding UMA agents within non-phone devices like terminal adapters and cellular pico/femtocells (tying in with a discussion I'd had with femtocell advocate Ubiquisys earlier this week). The big advantage of this is that these devices don't have user interfaces & lots of applications that need to be made "dual-mode" friendly. There was also an enterprise-centric pitch from NET, which I need to dig into a bit more, but which at first sight appears to only have a chance in a niche of a niche of a niche. Of course, none of these non-phone UMA widgets actually move in & out of cellular coverage, which underlies the irrelevance of the much-vaunted cellular-WiFi handoff bit of the technology.
On that theme, I've been leading a campaign against the term "Seamless" for about 3 years, insisting that "Seams are important" in networking, and that it's stupid to try & get rid of them.
So I was deeply impressed by a BT presentation, which as well as talking about Fusion, touched on IEEE 802.21 Media Independent Handover, and talked about "Intelligent Handover", wherein the applications, network & device take account of the properties of the different networks available to them and change their behaviour accordingly. So, instead of the application being "bearer agnostic", it is "bearer aware", and for example changes codecs, or alters the way that video is being transmitted, based on available bandwidth/latency/cost and so on. In other words, it starts to fix the biggest underlying flaw in both UMA and IMS philosophies.
The BT representative has also shown the operator has had another epiphany, and is trying out different types of mobility management in the lab - switching between WLAN, cellular, WiMAX etc based on either centralised control in the network (ie as UMA works now) or uses the device itself to monitor local network conditions (signal strength, congestion etc) and make decisions autonomously about how/which to connect to. At present, the demo setup uses a laptop rather than a phone to do this, but the solution should scale down to smartphones over time.
It strikes me as deeply ironic that it has taken a fixed operator to recognise the benefits of Moore's Law on the mobile device, and that instead of being a "dumb terminal", a handset actually possesses the ability to make network connectivity decisions based on its own local conditions, and the applications being used on it at the point in time.
The cellular community, on the other hand, remains ruled by the radio network & switching departments, which largely refuse to recognise that software and chips on the actual phone could have any useful input to controlling or defining a service. Which is why we have had a continued stream of network-derived innovations, which have fallen down when people have actually tried to implement them on phones & persuade people to use them (MMS, videotelephony, and IMS in the future). UMA itself is a very clever radio network solution, aimed at solving problems in the access network, but created without regard for the ultra-painful "collateral damage" involved in actually getting the user experience right.
It is also, no doubt, why the visionary 802.21 concept is coming from the IP community, rather than 3GPP, which remains mired in the wasteland of bearer-ignorant applications.
Tuesday, August 29, 2006
T-Mobile UMA.... the worst-kept secret.... plus other UMA bits
While I was away, I noticed that people continue to be "surprised" about T-Mobile's imminent launch of a UMA service, with details about its super-secret range of phones. This follows on the heels of some of the beta testers breaking the terms of their NDA earlier last month.
Well, in that case, given that everyone's been amazed that the service will offer the Nokia 6136 as well as the Samsung T-whatever, perhaps I can ensure myself fame & fortune by predicting an appearance by the Motorola A910 as well.
Of course, this is all due to my amazing insider knowledge & crystal ball-reading skills, and nothing whatsoever to do with the photo of the Moto device, along with the Nokia & Samsung ones, from Slide 11 of this presentation given by a T-Mobile exec 8 months ago.
Speaking of UMA, I've been invited back to the lion's den of the UMA conference circuit this week, for an event in London. It will be interesting to see if the tone has changed since the previous conference in Barcelona a few months back.
Also, Kineto Wireless announced support for 3G UMA devices last week, with commentary that it satisfies a clear market demand (which I commented on more than a year ago). At present, operators are stuck with a tricky decision for market segmentation - do we upgrade our best customers to 3G phones? or UMA ones with an FMC service bundle?
What's not obvious from the new protocol stack solution is (a) when phones will actually ship, and (b) whether the phones can actually support 3G-over-UMA/GAN, or whether the device reverts to GPRS-over-UMA when it's indoors. If the latter is the case, although you could ratchet up the GPRS bandwidth to decent speed via WiFi, it would still rely on a 2G core network, with the limitations on applications, latency and so on.
Thursday, August 24, 2006
On holiday.....
But a quick anecdote.... just spotted an advertising hoarding for LG's new 5 Megapixel cameraphone. Where am I? Seoul? Helsinki? Singapore? No...... Kiev in Ukraine.
It's interesting - the shops here are full of the absolute newest handsets - Nokia N-Series, assorted high-end Samsungs and so on. It was much the same deal when I was in Mozambique's capital Maputo at Xmas. I guess the handset manufacturers must realise that there's an affluent elite in nearly every country that absolutely, positively, must have the newest (or most expensive) phone.