Sometimes, the differences between national pricing for the exact same services staggers me.
In the US, Verizon Wireless has just revamped its mobile data plans. It now has two - on at $40, and one at $60. Fair enough, you might think. Except that the $60 plan has 100x the bandwidth cap of the $40 one - 5GB vs 50MB.
This compares to the now-standard UK rates of $20 for 1GB, and $30 for 3GB per month with 3G modems, or about $15 for pseudo-flatrate data (typically in the 100's of MB at least) on handsets.
In other words, rather than going for small / medium / large, Verizon has decided to segment its customer base between just "occasional" and "lots" (ie business user). It appears absolutely uninterested in the massmarket consumer mobile broadband market that seems to be blazing a trail across Europe.